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EPOMM E-Update on 'Nudging' Behaviour Change

On 27 August 2019, EPOMM (European Platform on Mobility Management) published its latest e-update on the topic of 'nudging behaviours in urban planning and policy making'. 

The theme is described as follows:

In urban planning, we already design for the utility and convenience of the user. But there is a huge potential to take it a step further to induce positive behaviour. This could encompass anything from a single small nudge to a large-scale multi-nudge system. With either approach, it has been shown through practice that well-designed nudging can effectively change persistent habits.

We hope that with this EPOMM e-update we can provide you with some insights on nudging and how it can influence urban planning and policy-making, but also how it can help citizens to make the right choice.

Read the EPOMM E-Update here.

Act TravelWise copy-edits the English version of the e-update and distributes it within the UK.