EPOMM - the European Platform on Mobility Management* - has released its December 2016 e-update on the topic of Big Data. The theme is described as follows:
To many of us, big data is a buzz word that has little practical meaning. In this e-update, we will explore what is meant by the term big data and the related concepts of Internet of Things, crowdsourcing and open data. But of course the main question for Mobility Management professionals is how big data can foster a behaviour change and influence transport policies.
Read the EPOMM E-Update here.
As the UK national body represented within EPOMM, Act TravelWise copy-edits the English version of the e-bulletin and distributes it within the UK.
* Note that 'mobility management' is the European term equating roughly to transport demand management (TDM) - the 'soft measures' aimed at travel behaviour change away from single-occupancy car use, sometimes referred to as 'smarter choices' in the UK.